The Star Entertainment Group’s challenges have dominated headlines, sparking critical discussions across the hospitality industry. But beyond the headlines, what can we, as marketers, learn
How well is your Loyalty Program performing? You likely measure carded play, turnover, and visitation—valuable hard data. But while these metrics show you how many
Are your latest promotions or membership drives not hitting the mark? Many clubs fall into the trap of confusing advertising with marketing, assuming that both
In early 2024, we released a summary of the latest benchmarking data. This snapshot provided Clubs with a preliminary tool to assess their financial performance
ARE YOU READY TO REVOLUTIONISE YOUR BUSINESS WITH AI? Join us for a workshop event: “AI is my CoPilot – How ChatGPT/AI Becomes the Hardest
One of the most frequently used research tools in Queensland’s club industry is the DWS industry benchmarks, which have been produced for over fifteen years.
Position filled. The Surf Club Mooloolaba is seeking a highly energetic Operations Manager to join one of Australia’s oldest and premier Surf Lifesaving Clubs in
Photographed from left, Neil Shaw Club Group Operations Manager, Peter Constance Club General Manager, John Dickson DWS, Lisa Shaw Finance Manager It is no surprise
There is no doubt that the opening of the new Star Casino in Brisbane will have an impact on the Queensland club industry, to what
How much time and money would you spend on the renovation of your physical venue? Would you maybe spend a couple of hours scribbling notes
